B2B SaaS Paid Media Agency
Paid Media That Builds Pipeline, Not Just Traffic
We run Google Ads and LinkedIn Ads for B2B SaaS companies between Seed and Series B. LinkedIn creates demand before buyers search. Google captures it when they do. One agency. Full journey. Predictable demos.
9+
Years of Experience at Google
$1B+
Ad Revenue Managed
40%
Lower Cost Per Lead
1,000+
Businesses Helped Grow
Core Services
Google Ads for B2B SaaS
Waqas Khokhar • 9 Years Inside Google
We capture every intent signal
Product keywords, competitor keywords, branded terms, and Demand Gen to extend reach beyond pure search. If someone is looking for what you do, we are there.
Pipeline, not clicks
Conversion tracking tied to revenue. Weekly reporting on demos booked, SQL quality, and CAC trajectory. When your board asks about paid performance, you have real answers.
The 9-year advantage
Waqas didn't learn Google Ads from a certification. He spent 9 years inside Google understanding how the algorithm thinks, where the leverage points are, and how to extract performance others leave on the table.
20x
Revenue growth through Google Ads
19x ROAS
Return on ad spend
Starting at $4,000/mo • Flat fee • No % of spend
LinkedIn Ads for B2B SaaS
Reach the exact buying committee
VP of Engineering, CFO, Head of Security — by company size, seniority, department, and job title simultaneously. No other platform gives you that precision.
Demand creation, not lead gen
We show up consistently in front of the right people at the right companies with content and messaging that makes them aware, makes them trust you, and makes them choose you.
Built for long sales cycles
B2B buying committees have 6-10 stakeholders. We warm the entire room before your AE walks in. When they finally search, they already know your name.
20x
Revenue growth through Google Ads
19x ROAS
Return on ad spend
Starting at $3,000/mo • Flat fee
Google Ads + LinkedIn Ads
B2B Google Ads managed by an ex-Google Senior Growth Manager with 9 years inside the machine. We build paid acquisition engines that compound not campaigns that burn budget on vanity metrics.
Conversion tracking setup (client-side)
Offline conversion tracking via HubSpot
Microsoft Clarity install
Competitor analysis — week 1
Google Search + Performance Max campaigns
Weekly bid + negative keyword optimization
CRO analysis at day 30 (Clarity data)
Weekly Slack performance report
Ad hoc meetings on request
MBR monthly + QBR quarterly (Tier A/S)
Ad Budgets up to 100K USD
Everything in Full stack (Google $6,000)
Everything in Demand (LinkedIn $5,000)
Fibbler + cross-channel attribution monthly
Unified ICP and messaging strategy
MBR monthly + QBR quarterly
Dedicated Slack channel
4h Slack response SLA
Reviews all strategy
Fibbler implementation + verification
LinkedIn Insight Tag + conversion tracking
Microsoft Clarity install
Competitor analysis — week 1
Lead gen + retargeting campaigns
Audience build: title, seniority, company size
Up to 4 ad variants per month
TLA boosting up to 5 posts/mo
CRO analysis at day 30 (Clarity data)
Weekly Slack performance report
Ad hoc meetings on request
MBR monthly + QBR quarterly (Tier A/S)
Everything We Do for B2B SaaS Growth
Two core channels that power the demand engine. Six specialized services that sharpen every edge. Each links to a dedicated page with the full breakdown.
Real results, real numbers

Waqas helped FYXER drive 10,000+ customers
By transforming Google Ads into a disciplined, high-performing growth engine, Waqas helped FYXER drive 10,000+ customers, fuel fundraising rounds, and position itself as a category leader in scalable acquisition.
READ CASE STUDY
12%
FYXER’s total ARR comes from google ads
10,000+
New customers through Google acquisition

Rebuilding PAM’s fragmented marketing system
Delivered over 3× ROI within months. By auditing accounts, refining targeting, creating full-funnel campaigns, and integrating analytics, the initiative improved lead quality, boosted revenue, and unlocked scalable growth.
READ CASE STUDY
$72K
ad spend
$234K
Annual contract value
Waqas helped positioned Portless as a category leader in fulfillment
Portless proved that logistics isn’t just about moving goods — it’s about shifting mindsets. With a few highly qualified deals, they demonstrated the power of their model.
READ CASE STUDY
$24K
ad spend in first 2 months
8 LEADS
New leads with 1 closed deal
Frequently asked questions
What is ScalixAI?
ScalixAI is a B2B PPC agency and demand generation agency for B2B SaaS. It is founded by an ex-Googler with nine years inside the platform. We run Google and LinkedIn Ads as a full-funnel system. We are in your account daily. Strategy, tracking, and daily optimization are all measured against pipeline.
How fast can I expect results?
Give it three months. The first few weeks bring early signals, but Google Ads needs time to learn your buyer and compound. If anyone is promising results in week one, they are simply guessing.
Do you require long-term contracts?
No. We run month-to-month after a three-month minimum, which gives the data time to mature. We keep no annual lock-ins.
Do you only run Google Ads?
Google Ads for SaaS is our core, but we also run LinkedIn Ads, CRO, and attribution, so demand creation and capture live under one roof.
What’s included in your CRO audit, and what’s expected from our side?
We audit your landing pages, forms, and user flow with Clarity data, then hand you clear fixes. If changes need design or dev, we give your team exact action steps.
How do you work with internal teams?
How do you handle Google rep recommendations that don’t fit our goals?
ScalixAI was built by an ex-Googler, so we know which rep recommendations actually help and which just exist to hit Google's internal targets. We filter every one and apply only what moves your revenue.
What changes in your approach to ads in B2B vs. B2C?
What do your weekly reports include, and how do you define “good” vs. “scalable”?
As a hands-on B2B PPC management agency, we include spend, conversions, CPL/CPA, and progress in our reporting. When we say “Good", it means hitting efficiency targets. And when we say"Scalable", it means we can add budget and hold or improve ROI.