Generative Engine Optimization Services for B2B SaaS
Your buyers are no longer just searching on Google. They're asking ChatGPT, Gemini, Perplexity, and Claude. We make sure your brand shows up — and gets cited — everywhere they search.
9+
Years of Experience at Google
$1B+
Ad Revenue Managed
40%
Lower Cost Per Lead
1,000+
Businesses Helped Grow
Demand Creation to Demand Capture
Create Demand
LinkedIn Ads put you in front of the right buyers at the right companies before they search. We target by company size, seniority, department, and title simultaneously.
Build Trust
Your ICP sees your brand 7-12 times across LinkedIn. When the pain becomes urgent enough to search, your name is already in their head.
Capture Demand
Google Ads captures every high-intent search: product keywords, competitor keywords, branded terms. 9 years inside Google means we find signals others miss
A Specialist AI SEO Agency Built for the New Search Landscape
Scalix AI offers generative engine optimization services, built for where search actually is in 2026 — not where it was in 2020. We combine traditional SEO foundations with GEO and AEO strategies that make your brand visible and citable across Google AI Overviews, ChatGPT, Gemini, Perplexity, and Claude. So when your buyers search, you're the answer they find.
Ex-Googler Strategy for B2B Pipeline Growth
No B2B paid media agency on page one has this: a founder who spent 9 years inside Google. Waqas didn't learn the platform from a course — he worked inside the systems that power it. That means smarter bid strategies, stronger Quality Score architecture, and campaign structures that Google's algorithm actually rewards. When competitors are guessing, you're working with someone who built the playbook from the inside.
BOOK A STRATEGY CALL
Experience
No. of Clients
Funds managed
Turns out, people like
getting things done
Waqas and ScalixAI are phenomenal. From our first conversation, it was clear that he had a great grasp of how our business works and what levers we could pull to drive conversions. His initial free audit was lights ahead of any other agency I spoke to. He's responsive, communicative and most importantly, effective.
Ronke Oyekunle
COO • Meet Neptune
Waqas is the best in the game and is consistently delivering.
Abdullah Baig
Founder • PamHQ
Moving all our traditional marketing to digital was a huge step for Wonder Bread, and you made it seamless. Launching our YouTube Masthead across Canada was such an exciting milestone — you really helped bring our brand into the digital world.
Nickol Pekerman
Head of Marketing • Weston Foods
Proactive, insightful, and reliable — Waqas was genuinely invested in helping our company exceed the business objectives we set out to achieve. An absolute pleasure working with him!
Steve Andrade
Director, Digital • Umbra
Waqas, you rock! Excellent follow-up on all my needs and always providing valuable insight on how to optimize my campaigns.
Eric Noël
VP Marketing • Netlift
Waqas and ScalixAI are phenomenal. From our first conversation, it was clear that he had a great grasp of how our business works and what levers we could pull to drive conversions. His initial free audit was lights ahead of any other agency I spoke to. He's responsive, communicative and most importantly, effective.
Ronke Oyekunle
COO • Meet Neptune
Waqas is the best in the game and is consistently delivering.
Abdullah Baig
Founder • PamHQ
Moving all our traditional marketing to digital was a huge step for Wonder Bread, and you made it seamless. Launching our YouTube Masthead across Canada was such an exciting milestone — you really helped bring our brand into the digital world.
Nickol Pekerman
Head of Marketing • Weston Foods
Proactive, insightful, and reliable — Waqas was genuinely invested in helping our company exceed the business objectives we set out to achieve. An absolute pleasure working with him!
Steve Andrade
Director, Digital • Umbra
Waqas, you rock! Excellent follow-up on all my needs and always providing valuable insight on how to optimize my campaigns.
Eric Noël
VP Marketing • Netlift
Your Journey From Zero to Market Leader
Demand Capture Audit
We map your search landscape, identify high-intent buyer queries, and expose where competitors are capturing pipeline that should be yours.
Account Architecture
Campaigns structured around funnel stage, ICP, and search intent — not broad match guesswork or inflated keyword lists.
Conversion Tracking & Offline Imports
We connect Google Ads to your CRM, import offline conversions, and build attribution that reflects real pipeline, not just form fills.
Branded & Competitor Campaigns
Protect your branded search. Then go on offense with competitor campaigns targeting buyers already evaluating alternatives in-market.
Bid Strategy & CAC Management
Budget allocation tied to CAC targets and payback period with every dollar justified by pipeline contribution, not cost-per-click.
Pipeline Reporting & MQL to SQL Tracking
Monthly reporting built around pipeline velocity, MQL to SQL conversion, and revenue attribution, not vanity dashboards.
Four things no other
B2B PPC agency can say
Built for AI-First Search, Not Just Traditional SEO
Most agencies optimize for the Google of 2020. We optimize for search in 2026, where AI Overviews, generative responses, and answer engines are intercepting your buyers before they ever reach a blue link. Our AI SEO services are built around this reality, combining traditional ranking strategies with generative engine optimization to ensure your brand has full-spectrum visibility across every surface your buyers use.
Full Visibility Across SEO, GEO, and AEO
We don't treat SEO, GEO, and AEO as separate services. There are three layers of the same strategy. Traditional SEO builds your organic foundation. GEO ensures AI systems cite your brand when generating answers. AEO wins the featured snippets and direct answer positions that capture high-intent queries. Together, they give your B2B SaaS company the kind of search visibility that compounds over time and converts.
Exclusively Built for B2B SaaS
We don't work with eCommerce brands, local businesses, or consumer apps. Every SEO strategy, content brief, and keyword framework we build is designed around B2B SaaS buying behavior; long sales cycles, multiple decision-makers, and buyers who research extensively before they ever talk to sales. We know how to rank for the queries that bring in pipeline, not just traffic.
Coverage Across Every AI Search Platform
Your buyers aren't just on Google. They're asking ChatGPT, Perplexity, Gemini, and Claude for recommendations, comparisons, and category leaders. Our AI search optimization services ensure your brand appears and gets cited across all of them — not just the one platform your current agency is optimizing for. In 2026, platform-specific visibility isn't enough.
Real results, real numbers
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Waqas helped FYXER drive 10,000+ customers
By transforming Google Ads into a disciplined, high-performing growth engine, Waqas helped FYXER drive 10,000+ customers, fuel fundraising rounds, and position itself as a category leader in scalable acquisition.
READ CASE STUDY
12%
FYXER’s total ARR comes from google ads
10,000+
New customers through Google acquisition
Rebuilding PAM’s fragmented marketing system
Delivered over 3× ROI within months. By auditing accounts, refining targeting, creating full-funnel campaigns, and integrating analytics, the initiative improved lead quality, boosted revenue, and unlocked scalable growth.
READ CASE STUDY
$72K
ad spend
$234K
Annual contract value
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Waqas helped positioned Portless as a category leader in fulfillment
Portless proved that logistics isn’t just about moving goods — it’s about shifting mindsets. With a few highly qualified deals, they demonstrated the power of their model.
READ CASE STUDY
$24K
ad spend in first 2 months
8 LEADS
New leads with 1 closed deal
Frequently asked Questions
What is Generative Engine Optimization (GEO)?
Generative Engine Optimization is the practice of optimizing your content and brand presence to be cited and recommended by AI-powered search platforms, including Google AI Overviews, ChatGPT, Gemini, Perplexity, and Claude. Unlike traditional SEO, which focuses on ranking in blue-link results, GEO focuses on getting your brand surfaced in AI-generated answers that an increasing share of B2B buyers are relying on.
How is GEO different from traditional SEO?
Traditional SEO optimizes for search engine rankings. GEO optimizes for AI-generated responses. In practice, strong traditional SEO creates the foundation GEO builds on, but GEO requires additional layers: entity clarity, structured content, topical authority, and the kind of credible sourcing that AI models look for when deciding what to cite. You need both working together.
What AI search platforms do you optimize for?
We optimize for Google AI Overviews, ChatGPT Search, Gemini, Perplexity, and Claude — the five platforms where B2B buyers are increasingly starting and completing their research. Each platform has different citation behaviors and content preferences, which is why a single-platform approach isn't sufficient in 2026.
What is an AI brand visibility audit?
An AI brand visibility audit maps exactly where your brand appears, and where it's missing, across major AI search platforms. We run structured queries related to your category, competitors, and key use cases across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Claude, then deliver a report showing your current citation rate, what competitors are being recommended instead of you, and the specific content gaps driving that gap.
How long does it take to see results from GEO and SEO?
Traditional SEO results typically begin showing within three to six months, with compounding growth beyond twelve months. GEO and AEO visibility can move faster for specific queries once content is properly structured and indexed, particularly for featured snippets and AI Overview citations. We set clear milestones at the start of every engagement so you know exactly what to expect and when.